RegarcaPay, is a Fintech from Brazil which wants to make payments for Brazilians easier.
The goal of the campaign was to raise awareness of the App and to explain the use case of RegarcaPay to Brazilβs emerging customers.
To increase their brand affluence, RegarcaPay collaborated with 5 of our most trending influencers boldly showing off the App and the experiences made possible through the easy way of payment.
The spots were cafΓ©s, the beach or the streets of Sao Paulo, for each payment the influencer has told a unique story in which the App was the solution of a problem and the way into a new, progressive life of a Gen Z influencer.