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We helped many businesses to grow in Brazil via influencer marketing. Brazilian Influencers are averagely about 50% cheaper than American or Mexican creators.
Our selective assessment and experience in launching campaigns help us to keep the influencer’s engagement high and your Costs per Purchase low.
View the full RecargaPay case study below.
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The Challenge
With high digital penetration and rising brand consciousness amongst Gen-Z and Millennials, RegarcaPay found its target audience for a huge market growth potential. RegarcaPay also recognised their strong brand appeal to Gen Z and Millennials as they have high exposure to global social media trends and
international brand awareness.
Therefore, it believes that the key to stronger brand presence is through influencer marketing campaigns.
The Solution
RegarcaPay, is a Fintech from Brazil which wants to make payments for Brazilians easier.
The goal of the campaign was to raise awareness of the App and to explain the use case of RegarcaPay to Brazilβs emerging customers.
To increase their brand affluence, RegarcaPay collaborated with 5 of our most trending influencers boldly showing off the App and the experiences made possible through the easy way of payment.
The spots were cafΓ©s, the beach or the streets of Sao Paulo, for each payment the influencer has told a unique story in which the App was the solution of a problem and the way into a new, progressive life of a Gen Z influencer.
Fact Sheet:
For the RecargaPay campaign, we invited 5 influencers to join our adventure, which led to the following results:
Reach
10 Million
Engagement Rate
10 Percent
Influencers
5
For the RecargaPay campaign, we invited 5 influencers from Brazil to join our adventure, which led to the following results:
Reach
10
Million
Engagement Rate
10
Percent
Influencers
5
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