Sports Influencers and Food Bloggers in Brazil

Sports influencers are a wide category, there are represented by all sort of creators, from sport professionals and celebrities, to simple social characters and Brazilian fitness influencers. 

The first category of sport influencers is always represented by sport agents. While for the second group, they use to be hired through influencer marketing agencies. Within the sport category, influencers can engage their audience in different ways, some of them are showing their body building or fitness trainings, some are helping their followers to eat healthy, others are commenting sport events to their followers.

Food Bloggers, indeed, are influencers specialised in taking photos of food, they use to be invited in the best restaurants and to show, especially on instagram the awesomeness of what they are eating.

Bold Creators Club works along with the top influencers in Brazil, and is worldwide recognised among the top Brazilian influencers agencies.

Sports & Nutrition Influencers and Food Bloggers

Brazilian fitness influencers are the fasted growing figures in 2020! Brazilian followers love to stay fit and healthy, while enjoying their favourite influencers’ daily routines! Here are the top sports & nutrition influencers for your brand. The creators in this category can guide their audience through different channels, but the most used platforms are:

  • Instagram fitness influencers
  • Health and sport influencers on Tik Tok
  • Fitness and body builders influncers on YouTube


Lucas is model and actor in 2015 he won the title of "Mister Brazil", in 2016 he became "Mister Mundial".

He became famous after winning the reality show "A Fazenda 11". Current in Minas Gerais, Lucas shares his daily life as one of the top Brazilian fitness influencers in his social networks in a very charismatic and fun way, collecting fans more and more passionate all over Brazil!


Jessica Belcost has built up her loyal audience since nine years. As one of the best Brazilian fitness influencers, she can rely on an active audience and strong engagement.

Since 2011 on YouTube, Jessica is extremely respected for the sophisticated and intelligent way through which she addresses topics ranging from fitness to nutrition, beauty, hair and makeup.


If you are looking for a fashionable, tattoed athlete with a passion for dogs, Victor is your go-to guy.

Born in the city of Salvador, Victor is not only one of the most popular Brazilian fitness influencers, but also an entrepreneur! He owns his own business called Clube do Risco. His favourite social media platform is Instagram.


In the sports segment Mariana Santos stands out for her light and youthful content, her striking smile and her cheeky attitude.

People in her home town São Paulo know Mariana. In the past months she got more and more "clout" - as she would call it - all over Brazil. Mariana is just 18 years old and has built a strong and engaging community. No doubt she's is one of the top Brazilian fitness influencers!

Fitness influencers and nutritional products advertising

To understand the utility of Fitness and Nutrition influencers is important to analyse how sport influences society and how does it affect health and life of the public. 

With Bold Creators Club, a recognised global influencer agency, you can bring your products to a wide public through influencer marketing campaigns with Brazilian fitness influencers. There are many examples of how this kind of campaign can be useful to launch your products in the Brazilian market. For instance, products such as fitness equipment and tools, or training mobile apps, or, in the food sector, products such as food and protein supplements. To discover more detailed examples of influencer marketing campaigns visit our case studies page. 

Brazilian influencers, not only in the sport and fitness sectors, are well-known to have a large and fond followers base, with a high conversion and engagement ratio. With Bold Creators Club you can advertise your products also in the following categories:

What could limit the effectiveness of your influencer marketing campaigns in  the fitness and sport sector, if you are a company from US or Europe, could be a limited knowledge of the Brazilian market. Our influencer marketing agency is here to guide you through all the legislative and strategic aspects of an influencer campaign, making it successful for both parties.