With < 3,000 USD spent we helped instories to climb 900 ranks

We helped many digital businesses to grow in Brazil through influencer marketing. Brazilian influencers are on average -50% less expensive than American or Mexican creators.

Our selective assessment and experience in launching campaigns helps us to keep engagement high and Costs per Purchase low.

View the full case study below.

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Selected case study:
instories climbing 900 ranks

instories brings influencers and their followers the perfect tool to create stories, that’s why we teamed up  to launch:

“LET CREATORS CREATE”

Challenge

instories wanted to gain market share in Brazil and promote their newest update.
The ease of creating stand-out stories within seconds was perfectly suited for an Instagram story placement.

Solution

We partnered with 15 influencers – all of them have exclusive contracts with BCC – to spread the word about the new, easy way of creating blockbuster stories.
The high engagement rates of the influencers (9.1% on average) helped to catapult instories into the top positions of the App store.

Next to pure sales-related results we created awareness among beauty, fashion and lifestyle bloggers. In particular among the “Brazilian Kardashians”, the 4 sisters of the Drudi family.

Influencers encouraged their fans to give instories a shot which led to the creation of high quality instagram stories all over Brazil.

Some of the influencers we used with instories:
Fact sheet for "Let creators create"

For the instories campaign we invited 15 influencers from Brazil to join our “Feel the game” tourney, with following results:

Impressions

3.0M

CTR

250K

Engagement rate:
8.3%
(4.5x industry's standard)

Costs/ Install

Ø $0.51

Industry's standard:
Ø $0.76

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